Education and awareness campaign for the recycling of biowaste – Home and community composting

Through the use of effective communication, this campaign aims to promote effective behavioural change, contributing to an increase in the separate collection of biodegradable municipal waste and its recycling through community and domestic composting in the municipalities managed by Resialetenjo, EIM.

BoG was responsible for the technical side of the entire campaign, which included: preparation, discussion, and presentation of the campaign’s descriptive memory; production of content for the various communication tools (project website, animation video, press releases and social media posts, leaflets and posters for promotion, and composting manual); follow-up, monitoring, and evaluation of the effectiveness and efficiency of the implementation of all awareness-raising actions in line with the targets and indicators set. BoG was also responsible for organising the 37 training courses on home and community composting.